Friday, March 9, 2012

MAC By Request Collection Announcement 3.9.12

Just got wind of this and wanted to share it, I am not usually a fan of sharing straight up press releases or announcements but I know a lot of my readers will really like this. Heck, I even think this is super cool and a great example of a company utilizing social media and really listening to their fans! Best of both worlds. 

Bravo MAC!

Introducing, M·A·C BY REQUEST 

An upcoming collection with products chosen by you and your readers 

We’re inviting M·A·C fans to vote for their favorite shades starting March 12 on Facebook. 18 popular lipsticks, lipglasses and eye shadows have been selected from past collections; the three shades with the most votes from each category will come back as an online exclusive, limited edition collection.

Voting opens to all Facebook fans March 12-30.

The collection will be available online in North America in August and internationally Fall 2012.

Do you have a favorite shade or two? We invite you to start your own campaign; tweet about it using #MACBYREQUEST

3N as seen in N Collection (January 2008)
Candy Yum Yum as seen in Quite Cute (April 2011)
Eden Rocks as seen in Eden Rocks (May 2001)
Moxie as seen in Retro Matte Lipsticks (September 1999)
Rocker as seen in Time Rocker (Fall 1999)
Shitaki as seen in Cuisine (March 2001)

2N as seen in N Collection (January 2008)
Bait as seen in Lure (June 2006)
Cult of Cherry as seen in Cult of Cherry (September 2008)
Emancipation as seen in Wonder Woman (February 2011)
Flash of Flesh as seen in M·A·C D’Bohemia (May 2005)
Icescape as seen in Love Lace (December 2009)

Eye Shadow: 
Cool Heat as seen in Cool Heat (June 2008)
Guacamole as seen in Salsabelle (May 2005)
Heavenly Bliss as seen in Eden Rocks (May 2001)
Jeté as seen in Danse (January 2006)
Moth Brown as seen in Madame B. (March 2005)
Solar White as seen in Cool Heat (June 2008)

In North America only, TXT a shade name to 898622 and we’ll count your vote. The texter will also receive future sms/mms from M·A·C Cosmetics Online, featuring exclusives and events. Msg&Data rates may apply.

What a great collection idea. How cool is this?


  1. wow this is a great idea!!! 3n is my fave nude lipstick i hope that gets alot of votes x

  2. This is awesome! A 2nd chance at Candy Yum Yum, yes please!

    xo SARMIN

  3. I'm happy about the vintage shade being promoted, no so much the ones that were released like yesterday (i.e., Candy Yum Yum). It'll be nice to get my hands on Moxie and Rocker

  4. It's definitely a cool idea. I don't know most of these shades though! I was hoping to see Eager lipstick in there. Do you know where I can see MAC pics of 'em? xx